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  • Writer's pictureRAZR Ice Augers

RAZR Ice Augers' Instagram Reel Goes Viral with 8.4 Million Views!

We are excited to announce that our RAZR Synthetic Ultra 8" Ice Auger has gone viral on Instagram, garnering 8.4 million views, and counting!

The Instagram reel showcases an angler effortlessly drilling a hole in a Yeti Ice House on Lake Mille Lacs in Central Minnesota using our ice auger powered by a Milwaukee Brushless drill.


The RAZR Synthetic Ultra offers a 33% weight reduction compared to steel ice augers. They are lightweight, extremely fast and can be operated by either a 18v+ Brushless Electric Drill or a Lithium Ice Auger Power Head. Every Synthetic Ultra unit is built upon our durable steel blade carriage equipped with RAZR Pro Curved Blades and Center Point to keep your drilling steady, efficient and lightning fast. These units come with 40” of flighting allowing ice anglers to drill through 36” of ice without optional extensions. Included in the packaging is the Ultra Drill Adapter which connects the ice auger directly to your brushless drill with a 1/2” chuck. Backed by industry leading 3-Year Warranty.


The Instagram reel showcases the power and performance of our RAZR Synthetic Ultra 8" Ice Auger in action. The angler easily drills through the ice with precision and speed, making it a must-have tool for any serious ice fishing enthusiast. The reel has captured the attention of millions of viewers on Instagram, demonstrating the power of social media marketing for promoting our brand and products.


We are thrilled to see our RAZR Synthetic Ultra 8" Ice Auger receiving such positive feedback and attention from ice fishing enthusiasts across the world. It is a testament to our commitment to providing high-quality, innovative products that make ice fishing easier, more efficient, and more enjoyable for our customers.


If you are looking for a reliable and high-performance ice auger for your next ice fishing adventure, look no further than RAZR Synthetic Ultra 8" Ice Auger.


Check out our website to learn more about our products and to find a dealer near you. Don't forget to follow us on Instagram for more ice fishing tips, tricks, and updates!


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